Grateful Dead and Nike SB Enlist Pro Skateboarders for Collaborative Sneaker Trailer
To stoke excitement for the release of their new Grateful Dead sneaker, Nike SB enlisted some of their pro skateboarders to show off the new collaboration to the tune of a 2/21/71 “Cumberland Blues.”
Featured skaters include Elissa Steamer, Simon Jensen, Pedro Attenborough, Pierre Leze, Jose “Sixas” Vivero and Ryuhei Kitazume, in cities like San Francisco, Barcelona and Tokyo.
“Set in three colorways, the shoe playfully features bear-inspired detailing, such as a faux-fur and suede upper, a frayed Nike Swoosh mimicking the bears’ collars and an image of the bear on the tongue. (Another iconic Grateful Dead logo, the Steal Your Face skull, is printed on the underside of the sockliner.),” reads an official description.
The orange colorway officially dropped on July 18; the green and yellow editions will be released on July 24.
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Watch below:
