HeadCount and Celestial Seasonings Reveal Collaboration with AJ Masthay and Jim Pollock
As previously reported by Jambands.com, HeadCount and Celestial Seasonings have joined forces to create exclusive tea blends for both the Grateful Dead and Phish with the help of longtime poster artists AJ Masthay and Jim Pollock.
Fans who want to get their hands on these small works of art and culinary expertise will be asked to sign up for non-partisan election alerts from HeadCount via text and e-mail.
The Dead-inspired blend – called Ramble On Rose – is a black tea, made with organically-harvested roses and other special ingredients. The tea’s packaging is designed exclusively by Masthay and its limited offering of 6,000 units will be available to fans for free at Participation Row at Dead & Company’s shows at Folsom Field on July 13th and 14th and the LOCKN’ festival in Arrington, Virginia from August 23rd-26th.
Additionally, the Phish-inspired Ginseng Sullivan blend will be given away from Aug. 17-19 at the HeadCount booth at Phish’s Curveball Festival and from Aug. 31-Sept. 2 at the band’s beloved Dicks run in Denver.
In an official press release, HeadCount also adds that these teas will not be sold in stores or online.
“We’re very grateful, excuse the pun, to Celestial Seasonings for coming up with these great tea blends specially for fans of Dead & Company and Phish,” HeadCount’s executive director Andy Bernstein said. “This is a very creative, and generous way to engage music fans around the midterm elections.”
Adds Celestial Seasonings Vice President Tim Collins, “We’re very proud to partner with HeadCount to support their mission of getting more people engaged and participating in our democracy. It was such a thrill for us to create these new tea blends and partner with these incredible artists. We’re going to have a great time at the shows this summer talking to fans about how to get involved and be heard.”
For more information about HeadCount’s new collaboration click here.